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Will digital marketing replace traditional marketing?

How many years have traders played the "traditional marketing is dead" symphony? Since the old dial-up modem sound became synonymous with the World Wide Web? Probably. As global events move more people online than ever before, the sound of the dying traditional marketing is becoming louder. But does that make it true? The fact is that about three in four people prefer to learn more about the products through content rather than traditional advertising. And for 10 people, six say that watching a Facebook video has influenced a purchase decision in the past 30 days; Yet we all say that we hate television commercials. With virtual events and video calls gaining popularity in early 2020, as well as a huge drop in suburban traffic, traditional advertising like radio ads has fallen even further into disgrace. It seems that digital marketing and advertising continue to take over while traditional marketing is collapsing. However, almost 80% of consumers report that they at least sca